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ECPR Standing Group on the European Union 10th Biennial Conference LUISS, Rome

Challenges in Survey Methodology

Political Methodology
Public Opinion
Survey Research
Panel Number
Panel Chair
Bernd Schlipphak
Westfälische Wilhelms-Universität Münster
Panel Co-Chair
Kathrin Thomas
University of Aberdeen
Panel Discussant
Bernd Schlipphak
Westfälische Wilhelms-Universität Münster

25/08/2018 09:00 - 10:40
Building: VMP 5 Floor: 2 Room: 2085
An ongoing debate discusses opinion surveys as a tool of data collection for (non-) academic purposes, but also its political role when concrete policy proposals are at stake. Indeed, surveys represent one of the most popular method of data collection in political research (e.g. Groves et al., 2009; Saris & Gallhofer, 2014; Wolf et al., 2016). The Total Survey Error (TSE) theorem is currently the gold standard in survey methodology aiming to reduce representation and measurement error throughout the full survey research cycle (Anderson, Kasper, and Frankel, 1979; Groves, 2004; Weisberg, 2005; Groves and Lyberg, 2010; Biemer, 2010). However, the popularity of survey data collection has been challenged by (a) the decline in survey participation rates, increase in unit non-response, and the weakening of sampling frames, (b) cheap mass online surveys, and (c) other cost efficient alternative methods of data collection, such as data extracted from social media. This section evaluates the future of surveys for the study of politics along different dimensions. We are interested in mapping the opportunities and challenges in survey research for political science.

Paper List

Title Details
Estimating the Dynamic Impact of Media Coverage on Public Opinion
 Using Exposure History Matrices and Flexible Distributed Lag Models View Paper Details
The Effect of the Perceived Source of the Questionnaire on Survey Response View Paper Details
The Total Survey Error Paradigm and Challenges to its Application to the Arab World View Paper Details
Under-Forecasting the Republican Vote? A Tale of Campaign Spending and Partisan Homecoming Across Two Eras View Paper Details
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