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Framing and Branding

Panel Number
Panel Chair
Niina Meriläinen
Tampere University

06/09/2019 09:00 - 10:40
Building: (Building C) Faculty of Law, Administration & Economics Floor: 3rd floor Room: 301
This multidisciplinary panel features papers that contribute to framing research both theoretically and empirically. The papers illustrate research results on how framing is utilized in both domestic and foreign settings. The topics of the papers vary from issues such as how to communicate discrimination to adolescents, media coverage In China and abroad, voter customer-brand relationships in Poland and how news media frame protests in the UK

Paper List

Title Details
Beat Them with their Own Weapons: Making Human Rights 'Cool' Again ꟷ How to Communicate Human Rights Issues to Adolescents View Paper Details
Communicating a Contested Chinese Diplomatic Initiative: A Frame Analysis of Chinese Official Rhetoric and Foreign Media Coverage on the Belt and Road Initiative View Paper Details
The Human Face of Political Parties ꟷ Political Brand Perspective View Paper Details
Troublemakers in the Streets? A Framing Analysis of Newspaper Coverage of Protests in the UK, 1992ꟷ2016 View Paper Details
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