Political identity dynamics

Abstract

The intensive development of internet services and the increasing access rates to web platforms and socializing networks have induced the development of a special type of political culture in which the major aspect is that of political identity in relation to set of values as both the basis of identity construction and a meaningful framework of interacting with the others. People accessing and interacting with web communities have often the dilemma of constructing dual identities and eventually make them (partially or fully) overlap. The political identity construction is often the subject of cognitive dissonance processes, and people interacting on web platforms, socializing networks or forums experience differences between their political identities, responsibilities, and capacities to communicate. Political identity dynamics in such virtual environments offer the context for studying the emergence of political sub-cultures as the web semantics provides for the construction of meaning and narratives which address other’s identities and require ways of communication with them.

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