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Gender stereotypes and perceptions of women political candidates across different contexts

Elections
Candidate
Voting Behaviour
P079
Jessica Smith
University of Southampton

Abstract

How do people perceive women political candidates? The papers in this panel experimentally investigate the role of gender stereotypes in how people view women political candidates in Colombia, Spain, and the USA. Specifically, the papers investigate (1) whether voters perceive women candidates who win highly competitive primaries as more legitimate than men, (2) how voters perceive women and men candidates who are ex-combatants in a context of civil war, (3) the intersectional dynamics of gender and race in voters’ evaluation of political candidates involved in corruption, (4) how voters perceive men and women candidates who focus on feminine or masculine issues across rural or urban areas, and (5) whether conservative women candidates can benefit from presenting themselves as hyper-feminine in their outward appearance. The papers engage with the role of gender stereotypes in candidate assessment, studying stereotypes regarding competitiveness, violence, rule conformity, policy issues, and outward appearance.

Title Details
The gendered and racialized nature of evaluations during times of political corruption View Paper Details
Beauty and the Ballot: Gender Performance as a Strategic Tool for Conservative Women View Paper Details
The Legacy of Women Combatants: The Gendered Dynamics of Combatants' Electoral Success in Colombia View Paper Details
Gender, Legitimacy, and Party Leadership View Paper Details
Gendered Expertise in Context: How Policy Domains and Territory Shape Political Evaluations View Paper Details