Consequences of Subjective Cultural Similarity Between German Sub-National Regions

In this paper, we examine the association between subjectively perceived cultural differences between the German states and its social consequences. Geographical spaces within national borders influence and socialize the individuals who live, work and meet friends in these environments. Thus, their populations show differences concerning their values and mentalities. Therefore, we argue that subnational regions should be treated as autonomous cultural units. Also, there exist stereotypical imaginaries about “the Saxons”, “the Lower Saxons“ or “the Bavarians” which in turn influence attitudes and behaviours towards them. In our project Subjective Evaluations of Cultural Differences in Germany we explore objective as well as subjectively perceived differences between the German federal states (Bavaria, North Rhein-Westphalia, Lower Saxony and Saxony). In order to achieve these objectives, we conducted a survey (N=904) in which individuals from four different German states were asked (a) for their personal values, and (b) how they assessed people from different states, as well as (c) potential attitudinal and behavioural implications of these differences, like behaviour in solidarity or the wish to move and live in another region. Empirical results show that there are differences in the perception of different regions. Furthermore, perceived similarity to one’s own region is positively associated with the willingness to move to a particular region. However and surprisingly, perceived similarity was not found to be associated with solidarity with another region in case of need. Findings are presented and discussed.